PPC Manager Job Trends in the UK excluding London
Pay per Click Manager
UK > UK excluding London
The median Pay per Click Manager salary in the UK excluding London is £45,000 per year, according to job vacancies posted during the 6 months leading to 9 November 2026.
The table below compares current salary benchmarking and summary statistics with the previous two years.
| 6 months to 9 Nov 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Rank | 682 | 503 | 587 |
| Rank change year-on-year | -179 | +84 | -26 |
| Permanent PPC Manager jobs | 13 | 18 | 7 |
| As % of all permanent jobs in the UK excluding London | 0.014% | 0.051% | 0.015% |
| As % of the Job Titles category | 0.016% | 0.056% | 0.015% |
| Number of salaries quoted | 13 | 18 | 3 |
| 10th Percentile | £40,300 | - | £35,300 |
| 25th Percentile | £42,500 | £30,000 | £39,875 |
| Median annual salary (50th Percentile) | £45,000 | £35,000 | £55,000 |
| Median % change year-on-year | +28.57% | -36.36% | +80.33% |
| 75th Percentile | - | £41,563 | £64,375 |
| 90th Percentile | £47,000 | £43,750 | £65,500 |
| UK median annual salary | £45,000 | £35,000 | £55,000 |
| % change year-on-year | +28.57% | -36.36% | +37.50% |
All Permanent IT Job Roles
UK excluding London
For comparison with the information above, the following table provides summary statistics for all permanent IT job adverts in the UK excluding London matching a recognised job title. The table also shows what proportion of all permanent IT job adverts they make up.
| 6 months to 9 Nov 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Permanent job adverts in the UK excluding London matching a recognised job title | 83,767 | 32,018 | 45,206 |
| % of permanent job adverts matching a recognised job title | 91.62% | 89.86% | 94.86% |
| Number of salaries quoted | 56,419 | 19,699 | 24,349 |
| 10th Percentile | £30,000 | £27,000 | £30,000 |
| 25th Percentile | £40,000 | £32,200 | £40,000 |
| Median annual salary (50th Percentile) | £55,000 | £46,000 | £50,000 |
| Median % change year-on-year | +19.57% | -8.00% | -4.76% |
| 75th Percentile | £70,000 | £64,750 | £66,067 |
| 90th Percentile | £88,000 | £80,000 | £80,000 |
| UK median annual salary | £59,813 | £52,500 | £57,500 |
| % change year-on-year | +13.93% | -8.70% | -4.17% |
PPC Manager Job Vacancy Trend in the UK excluding London
Historical trend showing the proportion of permanent PPC Manager job postings relative to all permanent IT jobs advertised in the UK excluding London.
PPC Manager Salary Trend in the UK excluding London
Salary distribution trend for PPC Manager job vacancies in the UK excluding London.
PPC Manager Job Locations in the UK excluding London
The table below looks at the demand and provides a guide to the median salaries quoted in PPC Manager jobs within the UK excluding London region over the 6 months to 9 November 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Job Ads Past 6 Months |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| North of England | -77 | 8 | £45,000 | +50.00% | |
| Yorkshire | -37 | 6 | £45,000 | +50.00% | |
| East Midlands | -54 | 3 | £41,500 | -2.35% | |
| Midlands | -70 | 3 | £41,500 | -2.35% | |
| North West | -52 | 2 | £45,000 | - | |
| South East | -74 | 2 | £45,000 | +5.88% | |
| PPC Manager UK |
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PPC Manager Skill Set Top 27 Co-Occurring Skills & Capabilities in the UK excluding London
For the 6 months to 9 November 2026, PPC Manager job ads cited the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent PPC Manager job ads across the UK excluding London region.
| Rank | Skill | Share | Job Ads |
|---|---|---|---|
| 1 | Pay per click | 100.0% | 13 |
| 2 | 46.2% | 6 | |
| 2 | Google Ads | 46.2% | 6 |
| 2 | Microsoft | 46.2% | 6 |
| 2 | Paid Search | 46.2% | 6 |
| 6 | YouTube | 30.8% | 4 |
| 7 | Digital Marketing | 23.1% | 3 |
| 8 | Analytics | 15.4% | 2 |
| 8 | B2B | 15.4% | 2 |
| 8 | B2C | 15.4% | 2 |
| 8 | Campaign Management | 15.4% | 2 |
| 8 | Collaborative Culture | 15.4% | 2 |
| 8 | Commercial Awareness | 15.4% | 2 |
| 8 | Conversion Rate Optimisation | 15.4% | 2 |
| 8 | Creative Thinking | 15.4% | 2 |
| 8 | CRM | 15.4% | 2 |
| 8 | Data Interpretation | 15.4% | 2 |
| 8 | Data Privacy | 15.4% | 2 |
| 8 | E-Commerce | 15.4% | 2 |
| 8 | Google Analytics | 15.4% | 2 |
| 8 | Google Tag Manager | 15.4% | 2 |
| 8 | Marketing Strategy | 15.4% | 2 |
| 8 | Meta Ads | 15.4% | 2 |
| 8 | Problem-Solving | 15.4% | 2 |
| 8 | Roadmaps | 15.4% | 2 |
| 8 | Shopify | 15.4% | 2 |
| 8 | Strategic Roadmap | 15.4% | 2 |
PPC Manager Skill Set Co-Occurring Skills & Capabilities in the UK excluding London by Category
The table below expands on the one above by listing co-occurrences one category at a time. It covers the same employment type, locality and period, with up to 20 co-occurrences in each category.
Job Titles
| Rank | Job Title | Share | Job Ads |
|---|---|---|---|
| 1 | Paid Search Manager | 30.8% | 4 |
| 2 | Senior Manager | 7.7% | 1 |