PPC Manager Job Trends in the UK excluding London

Pay per Click Manager
UK > UK excluding London

The median Pay per Click Manager salary in the UK excluding London is £45,000 per year, according to job vacancies posted during the 6 months leading to 10 September 2026.

The table below compares current salary benchmarking and summary statistics with the previous two years.

6 months to
10 Sep 2026
Same period 2025 Same period 2024
Rank 652 525 631
Rank change year-on-year -127 +106 -25
Permanent jobs requiring a PPC Manager 14 23 21
As % of all permanent jobs in the UK excluding London 0.017% 0.067% 0.038%
As % of the Job Titles category 0.018% 0.074% 0.040%
Number of salaries quoted 14 23 18
10th Percentile £40,200 £30,000 £35,050
25th Percentile £42,500 £32,500 £36,688
Median annual salary (50th Percentile) £45,000 £35,000 £50,000
Median % change year-on-year +28.57% -30.00% +63.93%
75th Percentile - - £56,250
90th Percentile £47,500 £43,750 £67,000
UK median annual salary £45,000 £35,000 £50,000
% change year-on-year +28.57% -30.00% +41.84%

All Permanent IT Job Roles
UK excluding London

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in the UK excluding London. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK excluding London with a recognized job title 77,559 30,894 53,118
% of permanent jobs with a recognized job title 93.75% 89.36% 95.20%
Number of salaries quoted 54,042 17,645 31,784
10th Percentile £30,000 £26,750 £29,750
25th Percentile £40,000 £32,500 £38,500
Median annual salary (50th Percentile) £55,000 £47,500 £50,000
Median % change year-on-year +15.79% -5.00% -4.76%
75th Percentile £70,000 £65,000 £65,000
90th Percentile £87,000 £80,000 £80,000
UK median annual salary £57,500 £55,000 £55,000
% change year-on-year +4.55% - -8.33%

PPC Manager
Job Vacancy Trend in the UK excluding London

Historical trend showing the proportion of permanent IT job postings featuring 'PPC Manager' in the job title relative to all permanent IT jobs advertised in the UK excluding London.

PPC Manager job vacancy trend in the UK excluding London

PPC Manager
Salary Trend in the UK excluding London

Salary distribution trend for PPC Manager job vacancies in the UK excluding London.

Salary distribution trend for PPC Manager job vacancies in the UK excluding London

PPC Manager
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing PPC Manager within the UK excluding London region over the 6 months to 10 September 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
North of England -53 8 £45,000 +50.00% 4
Yorkshire -44 5 £45,000 +50.00% 2
North West -11 3 £45,000 - 2
South East -21 3 £45,000 +5.88% 2
East Midlands -23 3 £41,500 -2.35% 1
Midlands -44 3 £41,500 -2.35% 1
PPC Manager
UK

PPC Manager Skill Set
Top 29 Co-Occurring Skills & Capabilities in the UK excluding London

For the 6 months to 10 September 2026, PPC Manager job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads across the UK excluding London region featuring PPC Manager in the job title.

1 14 (100.00%) Pay per click
2 8 (57.14%) Google
2 8 (57.14%) Google Ads
2 8 (57.14%) Paid Search
3 7 (50.00%) Microsoft
4 4 (28.57%) Digital Marketing
4 4 (28.57%) E-Commerce
4 4 (28.57%) YouTube
5 3 (21.43%) B2B
5 3 (21.43%) B2C
5 3 (21.43%) Conversion Rate Optimisation
5 3 (21.43%) Data Interpretation
5 3 (21.43%) Meta Ads
6 2 (14.29%) Analytics
6 2 (14.29%) Campaign Management
6 2 (14.29%) Collaborative Culture
6 2 (14.29%) Commercial Awareness
6 2 (14.29%) Creative Thinking
6 2 (14.29%) CRM
6 2 (14.29%) Data Privacy
6 2 (14.29%) Google Analytics
6 2 (14.29%) Google Tag Manager
6 2 (14.29%) Marketing Strategy
6 2 (14.29%) Problem-Solving
6 2 (14.29%) Roadmaps
6 2 (14.29%) Shopify
6 2 (14.29%) Strategic Roadmap
7 1 (7.14%) Data Analysis
7 1 (7.14%) SEO

PPC Manager Skill Set
Co-Occurring Skills & Capabilities in the UK excluding London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Business Applications
1 2 (14.29%) Shopify
Cloud Services
1 8 (57.14%) Google Ads
2 3 (21.43%) Meta Ads
3 2 (14.29%) Google Analytics
3 2 (14.29%) Google Tag Manager
General
1 6 (42.86%) Marketing
2 5 (35.71%) Analytical Skills
3 3 (21.43%) Advertising
4 2 (14.29%) Retail
Miscellaneous
1 3 (21.43%) Analytical Mindset
Processes & Methodologies
1 14 (100.00%) Pay per click
2 8 (57.14%) Paid Search
3 4 (28.57%) Digital Marketing
3 4 (28.57%) E-Commerce
4 3 (21.43%) B2B
4 3 (21.43%) B2C
4 3 (21.43%) Conversion Rate Optimisation
4 3 (21.43%) Data Interpretation
5 2 (14.29%) Analytics
5 2 (14.29%) Campaign Management
5 2 (14.29%) Collaborative Culture
5 2 (14.29%) Commercial Awareness
5 2 (14.29%) Creative Thinking
5 2 (14.29%) CRM
5 2 (14.29%) Data Privacy
5 2 (14.29%) Marketing Strategy
5 2 (14.29%) Problem-Solving
5 2 (14.29%) Roadmaps
5 2 (14.29%) Strategic Roadmap
6 1 (7.14%) Data Analysis
Vendors
1 8 (57.14%) Google
2 7 (50.00%) Microsoft
3 4 (28.57%) YouTube